UPDATED 10:00 EDT / JUNE 17 2021

APPS

Bitrise releases new mobile DevOps platform to accelerate app updates

Bitrise Ltd., a mobile DevOps company, today announced the release of its new enterprise-grade mobile DevOps platform to help businesses get app updates to market up to 50% faster.

The company says it spent the past six months collaborating with 12 companies, including real estate search platform Compass Inc. in a private beta to increase the speed of every continuous integration/continuous delivery process that runs on its platform.

Over the past year, mobile adoption has accelerated greatly with the ever-increasing adoption of smartphones and other mobile devices. That’s especially so as apps become more prominent and integrated tightly across all devices, including web and desktop.

“There are few platforms that are as unforgiving of mistakes as mobile,” Barnabás Birmacher, chief executive of Bitrise, told SiliconANGLE. “Push out a broken version, and it will be difficult to detect and remedy quickly. As a result, your ratings will tank, users will leave, and it’ll be more difficult to find new ones going forward.”

Mobile technology itself is constantly changing, creating a need for DevOps teams — those that combine software development and information technology staff — to adapt requirements and code. The situation also produces numerous edge cases that need to be handled in testing and potential bugs that can create headaches.

“Mobile teams are increasingly responsible for driving business success,” said Arpad Kun, vice president of Infrastructure at Bitrise. “Our mission at Bitrise is to continuously make our infrastructure faster, more scalable, more secure and better equipped to support them.”

One barrier that mobile app developers and DevOps teams need to consider is that app marketplaces and app users experience a great deal of churn. Apps that update frequently will receive better rankings than those that update with less frequency, putting pressure on businesses to narrow their release times.

On average, modern mobile organizations release new updates every two weeks and a bad release can be extremely costly. These costs bear out not only because users discover that they cannot use the app correctly and have a bad experience and abandon carts or have the app crash, but because they leave negative feedback in marketplaces such as the Apple App Store and Google Play, potentially turning away other users.

Larger companies can often run thousands of builds per month – often ranging from several minutes to several hours at a time – by automating the repetitive, manual portions of these processes, significant time and money can be saved.

“The initial ideas for our second-generation infrastructure began taking shape over a year ago, then we challenged ourselves with a very ambitious goal: Make the platform 50% faster,” said Kun. “This triggered our team’s competitive side and kicked everyone into high gear, making the new platform even better than we had originally anticipated.”

Photo: Pixabay

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