As artificial intelligence continues to stamp its authority in different fields, such as large language models and foundation models, computer vision is not being left behind.

Since most things can be seen, understood and rewritten in different ways, Roboflow Inc. makes real-world objects more efficient by incorporating software using computer vision, according to Joseph Nelson (pictured), co-founder and chief executive officer of Roboflow.

“Roboflow builds tools for making the world programmable; like anything that you see should be read, write access, if you think about it, with a programmer’s mind or legible,” Nelson stated. “At Roboflow, we’ve empowered a little over a hundred thousand developers, including those in half the Fortune 100, so far, in that mission — whether that’s Walmart understanding the retail in their stores, Cardinal Health understanding the ways that they’re helping their patients, or even electric vehicle manufacturers ensuring that they’re making the right stuff at the right time.”

Nelson spoke with theCUBE industry analyst John Furrier for a CUBE Conversation ahead of the AWS Startup Showcase: “Top Startups Building Generative AI on AWS” event. They discussed computer vision as a cutting-edge technology and how Roboflow is enhancing penetration into this sector. (* Disclosure below.)

Improving enterprise operations using computer vision

Computer vision is proving to be a groundbreaking technology that will be integrated into businesses for enhanced products, services and offerings, according to Nelson, who said that Roboflow is geared toward providing the tools needed to accelerate this narrative.

“Computer vision feels like the wave that we’ve caught,” he said. “Like, this is a technology and capability that rewrites how we interact with the world, how everyone will interact with the world. We feel we’ve been kind of lucky this time — right place, right time of every enterprise will have the ability to improve their operations with computer vision.”

Given that the computer-vision wave has started to take shape, Roboflow is determined to make this field a success by training and deploying models, according to Nelson, who said that computer vision has significant potential.

“I think maybe computer vision has touched one, maybe 2% of the whole economy, and it’ll be like everything in a very short period of time,” he pointed out. “And so we’re focused on enabling that transformation. I’ve been fortunate to start companies before, start, sell these sorts of things. This is the last company I ever wanted to start, and I think it will be, should we do it right, the world’s largest in riding the wave of bringing together the disparate pieces of that technology.”

Since Roboflow is centered at making developers’ work easier, the company makes them creative, according to Nelson. As a result, this prompts a generation of game-changing applications and new billion-dollar industries, he added.

“Because we’re such a developer-centric company, developers are usually creative and show you the ways that they want to take advantage of new technologies,” Nelson said. “I mean, we’ve had people use things for identifying conveyor belt debris, doing gas leak detection, measuring the size of fish, airplane maintenance. We even had someone that like a hobby use case where they did like a specific sushi identifier.”

Here’s the complete video interview, part of SiliconANGLE’s and theCUBE’s pre-event coverage of the AWS Startup Showcase: “Top Startups Building Generative AI on AWS” event:

(* Disclosure: Roboflow Inc. sponsored this segment of theCUBE. Neither Roboflow nor other sponsors have editorial control over content on theCUBE or SiliconANGLE.)

Photo: SiliconANGLE