It’s no news that the global economy isn’t particularly strong. In the wake of contracting organizational budgets and mass layoffs, companies have embraced measures such as austerity and operational restructuring to stay competitive.

For Infinidat Ltd., however, a combination of technical and financial value delivery through its range of data storage and protection solutions has helped it thrive in a fiercely competitive space.

“We publicly announced, a couple of weeks ago, that Infinidat had a record Q1 of 2023,” said Eric Herzog (pictured), chief marketing officer of Infinidat. “We also talked about our double-digit growth in 2022. We do think part of the reason is that our InfiniSafe, InfiniBox, InfiniGuard and InfiniBox SSA technology doesn’t only deliver technical value, but real financial advantages as well.”

Herzog spoke with theCUBE industry analyst Dave Vellante during a CUBE Conversation from SiliconANGLE Media’s livestreaming studio in Boston. They discussed the new capabilities that have been added to the Infinidat suite of storage and data protection offerings. (* Disclosure below.)

Breaking down the new features

Infinidat is primarily a software company, meaning that its in-house operating system controls all of the underlying machinery that underpins the InfiniBox SSA and InfiniGuard systems to deliver a performant and resilient solution. Infuze, the company’s in-house OS, can now seamlessly integrate into Amazon Web Services instances at a hybrid cloud level, according to Herzog.

“We are, with this announcement today, expanding the software portfolio,” he said. “Our Infuze operating system will provide seamless hybrid cloud integration to an AWS instance. It’s not backing up or moving data to AWS with the S3 protocol; instead, it’s a full version of our InfuzeOS, with snapshots, replication, InfiniSafe and InfiniOps all sitting in an AWS instance. That means an on-premises solution is talking to an InfiniBox or InfiniBox SSA sitting out at AWS in the cloud, giving you that seamless data movement back and forth between on-prem and cloud.”

Practically, this added capability will create new value areas for users in the areas of disaster recovery, business continuity and storage expansion, where users can, for instance, tier their data out to the cloud as required, according to Herzog.

“The cloud is very good for tests, DevOps and proof of concepts,” he explained. “In this case, whether they’re testing, doing DevOps work or doing a proof of concept — let’s say for some third-party package for Oracle or SAP, they’re doing it in a realistic simulation of their on-prem environment because our InfuzeOS Cloud Edition is sitting out in AWS.”

Additionally, the company’s autonomous automation features, where systems are equipped to recognize and rectify a malfunction or outage, is present in the InfuzeOS Cloud Edition as well, Herzog added. This allows for a added convenience on the end-user side.

“With that set-and-forget autonomous automation in the Cloud Edition as well, it just runs itself,” he said. “Essentially, it’s everything on-prem moved out into a cloud instantiation that allows you to move data back and forth seamlessly. That’s what we’ve done with InfuzeOS Cloud Edition.”

Here’s the complete video interview, one of many CUBE Conversations from SiliconANGLE and theCUBE:

(* Disclosure: Infinidat Ltd. sponsored this segment of theCUBE. Neither Infinidat nor other sponsors have editorial control over content on theCUBE or SiliconANGLE.)

Photo: SiliconANGLE