In the bustling realm of technology and automation, UiPath FORWARD emerged as a captivating stage where innovation met insightful discussion.

In the rapidly evolving technological landscape, the dialogue at UiPath FORWARD underscored the imperative for businesses to embrace the potential of conversational artificial intelligence and automation. This approach enables organizations to drive efficiencies, enhance customer experiences and maintain the competitive edge in an era defined by digital transformation.

“When you think about how we communicate with each other, being able to effectively use natural language in order to interact with technology, just like you would with another human, this presents a ton of opportunity for automation, for customer experience, for employee experience,” said Brandon Nott (pictured, left), chief product officer of Amelia US LLC. “Amelia is all about extending the value, extending the capabilities of systems and automation programs by providing that conversational layer on top.”

Nott was joined by Shawnna DelHierro (right), chief information technology officer of Sportsman’s Warehouse Holdings Inc., as they spoke with theCUBE industry analysts Dave Vellante and Lisa Martin at the UiPath FORWARD event, during an exclusive broadcast on theCUBE, SiliconANGLE Media’s livestreaming studio. They discussed how conversational AI is reshaping automation landscapes and propelling businesses toward greater efficiency and enhanced customer experiences. (* Disclosure below.)

Conversational AI’s role in automation

Amelia, under the leadership of Nott, specializes in revolutionizing human-machine interactions by making them as natural as possible. This technology not only unlocks myriad automation possibilities but also elevates customer experiences and enhances employee efficiency by adding a conversational layer to existing systems, according to Nott.

“When we think about using large language models to do generative question and answer, you can have that question-and-answer capability sitting right next to very specific processes,” he added.

Addressing business challenges with UiPath and Amelia

The adaptability of these technologies were highlighted during critical periods, such as the COVID-19 pandemic. They proved instrumental in transforming customer service, streamlining data management and facilitating automation in an ever-changing landscape, according to DelHierri.

“If things are going to continue to scale and to grow and to continue to be profitable and we’re going to continue to operate effectively and efficiently, we have to have that embedded agility,” she said. “We have to have these solutions that are already in place within our environment that allow for us to be able to make changes and to pivot very quickly when we see that things are occurring within the macroeconomic impacts that we are experiencing every day.”

Here’s the complete video interview, part of SiliconANGLE’s and theCUBE’s coverage of the UiPath FORWARD event:

(* Disclosure: UiPath Inc. sponsored this segment of theCUBE. Neither UiPath nor other sponsors have editorial control over content on theCUBE or SiliconANGLE.

Photo: SiliconANGLE