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UPDATED 21:15 EDT / JUNE 04 2025

Artin Avanes, head of core data platform at Snowflake, and Gerry Bavaro, chief strategy officer of Merkury at Merkle – Snowflake Summit 2025

by Devony Hof

Artin Avanes, head of core data platform at Snowflake, and Gerry Bavaro, chief strategy officer of Merkury at Merkle, talk about how AI and data analytics support the advertising business at Snowflake Summit 2025.

Artin Avanes, head of core data platform at Snowflake, and Gerry Bavaro, chief strategy officer of Merkury at Merkle – Snowflake Summit 2025

Photo: SiliconANGLE

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