Salesforce Inc. today announced plans to acquire Doti Ltd., a startup with an artificial intelligence search platform for enterprises.

CTech estimated the value of the deal for Israel-based Doti at $100 million, but Salesforce declined to provide information on how much the acquisition was for. The company previously raised $7 million in funding.

Doti provides an AI platform that workers can use to retrieve information from their company’s internal applications. A customer support professional, for example, could upload an open support ticket and ask Doti to identify similar incidents that occurred in the past. Salespeople can use it to find case studies that might make a prospect more likely to buy.

Doti can retrieve data from multiple Salesforce services including the company’s flagship customer relationship management platform and Slack. It also supports other data sources such as Google Drive. Doti says that customers can connect its software to their applications in 15 minutes.

The platform refreshes the data it in its knowledge base 20 times a day to keep it up-to-date. It also enables workers to manually update records. 

According to Doti, customers can customize the platform’s output by creating AI agents. A salesperson, for example, might instruct an agent to display the potential value of pending deals whenever it generates revenue pipeline summaries. It’s also possible to customize the format in which data is displayed.

Doti adjusts what information it includes in prompt responses based on each user’s role. According to the company, its platform can analyze a file’s access restrictions and only display its contents to workers who have permission to view it. Each prompt response lists the sources from which the information was retrieved to let users verify the output.

Workers can interact with Doti enables in multiple ways. The company provides a web interface, a Chrome extension and an application programming interface that can display prompt responses in external services. There’s also an integration with Slack, which may have been a factor behind Salesforce’s decision to swoop in.

The cloud giant will use Doti’s technology to enhance Slack’s built-in search features. The Doti team, meanwhile, will join its AI engineering team in Israel. Salesforce expects to close the acquisition by February.

The deal comes less than a week after the company bought another venture-backed AI startup. Spindle AI, officially Spindle Technologies Inc., developed a tool that uses AI agents to answer business questions. Salesforce will use the company’s technology to enhance a set of features in its cloud platform that customers use to monitor AI agents’ performance.

Salesforce bought three more startups in the two months that preceded the Spindle AI acquisition. Two of them, Waii Inc. and Regrello Inc., offer AI tools that speed up repetitive business tasks. The third startup, Australia-based Apromore Pty Ltd., provides a platform for identifying manual work that companies could automate with AI. 

Image: Doti