Cybersecurity firm Proofpoint Inc. today announced the launch of a new global partner network designed to help partners grow faster, strengthen their margins and deliver greater value to customers as cyberthreats increasingly target people, data and artificial intelligence-driven workflows.

The Proofpoint Partner Network is offering a simplified structure and enhanced investments to help partners build sustainable, recurring business. The company says it reflects its long-term commitment to partner-led growth, with deeper incentives, stronger deal protections and expanded opportunities.

“Partners play a critical role in helping reduce risk, simplify security and drive measurable outcomes for customers,” said Stan de Boisset, senior vice president of global channels at Proofpoint. “The Proofpoint Partner Network reflects how the market is evolving, built to help our partners win with stronger economics, clearer protections and the tools they need to build successful, long-term practices.”

Features of the new network include a renewed focus on partner profitability and predictability. It offers enhanced incentives for new customer acquisition and renewals, expanded co-investment through demand generation funds and the introduction of data security investments to help partners capitalize on one of the fastest-growing areas of customer spend.

Partners gain strengthened protections for partner-sourced and co-sell opportunities, the company says, along with incumbency protection at renewal to ensure partners’ investments are safeguarded across the full customer lifecycle.

The new program introduces three partner tiers — Select, Elite, and Elite+ — that recognize partner investment and performance while providing clear paths to increased benefits and rewards. Middle- and top-tier partners gain access to not for resale licenses to enable hands-on learning, demos and deeper technical expertise.

Proofpoint is also expanding routes to market through the Amazon Web Services Inc. and Microsoft Azure marketplaces to unlock new opportunities across AI, data security and services. Later in 2026, Proofpoint also plans to expand the program to further enable partners to build and scale security services, including health checks and certified deployment offerings, creating new, high-margin revenue streams.

“Proofpoint recognizes the value partners bring not only in identifying the best opportunities for our clients but turning those opportunities into data-driven success with a shared vision of mutual growth,” said John Hurley, chief revenue officer at Optiv Security Inc. “We’re encouraged by the investments Proofpoint is making in top-tier partners across both the front end and the back end of the business, along with the stronger protections that give us confidence.”

Photo: Proofpoint