EMC Corp. today unveiled a range of new products and solutions aimed at seamlessly connecting primary storage and data protection systems to both public and private clouds.

According to the company, the new products allow organizations to take advantage of the unlimited scalability offered by public clouds, and the control and security of private cloud infrastructure.

The centerpiece of today’s announcement is that EMC’s high-end VMAX and VNX storage systems can now connect to both types of cloud. VMAX and VNX can now tier data to public and private clouds automatically, with support for Amazon Web Services, Google Cloud Platform, Microsoft Azure and VMware’s vCloud Air. In addition, VMAX can also be tied to EMC CloudArray and SANs, enabling customers to benefit from a significantly reduced total cost of ownership by automatically tiering to public clouds from EMC and non-EMC storage systems, the company claims.

The announcement comes less than a week after EMC unveiled its new CloudPools option, which introduces the ability to bolster on-premise capacity with storage space from popular infrastructure-as-a-service platforms such as Amazon Web Services and Microsoft’s Azure. Today’s move from EMC essentially extends the CloudPools approach to its entire lineup.

In addition, EMC announced CloudBoost 2.0, which takes data protection tools like Data Protection Suite and Data Domain and ties them to cloud storage services for long-term archiving. According to EMC, this means that customers can extend their existing EMC data protection solutions to “elastic and resilient” scale-out storage, enabling them to “leverage the economic benefits of the public cloud for long-term data retention”.

EMC also said its Spanning solution now comes with European deployment solutions and backup for Salesforce and other software-as-a-service restoration. Finally, the storage giant introduced a new version of its NetWorker data protection software that automates policies where data resides.

Philippe Fosse, vice president of EMEA channels at EMC, told ChannelWeb that the new products would allow EMC partners to sell “integrated hybrid cloud infrastructure that will support their data needs well into the future”.

“Today’s wave of EMC product news provides partners with an enhanced and future-proof hybrid cloud offering to take to customers, one that can provide rapid, cost-effective scale to meet growing data requirements,” Fosse added.

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