Skip to content

UPDATED 14:17 EDT / APRIL 04 2018

EMERGING TECH

Microsoft to invest $5B in the ‘internet of things’ over the next four years

With Gartner Inc. expecting the number of internet-connected objects to pass 20 billion by 2020, Microsoft Corp. sees a big opportunity.

The technology giant today announced plans to invest $5 billion into initiatives focused on the “internet of things” over the next four years. The push represents a major expansion of Microsoft’s activities in this area. Jason Zander, the head of its Azure cloud business, told VentureBeat that the company has spent a total of $1.5 billion on IoT programs so far.

Microsoft plans to focus its newly bolstered efforts on several areas in particular. The first priority that the company listed in the blog post announcing the initiative is improving the security of connected devices, which have been shown to be highly vulnerable to attack in recent years.

Given that Microsoft’s IoT strategy centers in large part on Azure, it may be planing to develop new cloud-based tools for protecting internet-enabled hardware. The company already provides security capabilities with some of the connected device services on the platform. The Azure IoT Hub management service, for example, lets administrators closely regulate the flow of data to and from endpoints.

Another focus of Microsoft’s $5 billion push will be creating new development tools that can help companies build applications for harnessing connected devices. Additionally, the technology giant said it plans to make “investments to grow our partner ecosystem.”

This latter initiative may focus in part on widening the adoption of Cortana. The virtual assistant lags behind Amazon.com Inc.’s Alexa and Google LLC’s Assistant, an issue that Microsoft could try to address by encouraging more hardware partners to embed it into their products. Amazon is pursuing a similar strategy, recently releasing a development kit designed to make it easier for manufacturers to add Alexa to wearables.

Microsoft’s pledge to step up its IoT investments follows a major internal reorganization that put hardware on center stage. As part of the shakeup, Chief Executive Officer Satya Nadella formed a new Experiences & Devices division and appointed company veteran Panos Panay as chief product officer to lead hardware development efforts.

Image: Microsoft

A message from John Furrier, co-founder of SiliconANGLE:

Support our mission to keep content open and free by engaging with theCUBE community. Join theCUBE’s Alumni Trust Network, where technology leaders connect, share intelligence and create opportunities.

  • 15M+ viewers of theCUBE videos, powering conversations across AI, cloud, cybersecurity and more
  • 11.4k+ theCUBE alumni — Connect with more than 11,400 tech and business leaders shaping the future through a unique trusted-based network

Are you an AWS customer?  Support SiliconANGLE financially by buying your AWS services from our Marketplace portal page and links: https://siliconangle.com/aws-marketplace/

 

About SiliconANGLE Media
SiliconANGLE Media is a recognized leader in digital media innovation, uniting breakthrough technology, strategic insights and real-time audience engagement. As the parent company of SiliconANGLE, theCUBE Network, theCUBE Research, CUBE365, theCUBE AI and theCUBE SuperStudios — with flagship locations in Silicon Valley and the New York Stock Exchange — SiliconANGLE Media operates at the intersection of media, technology and AI.

Founded by tech visionaries John Furrier and Dave Vellante, SiliconANGLE Media has built a dynamic ecosystem of industry-leading digital media brands that reach 15+ million elite tech professionals. Our new proprietary theCUBE AI Video Cloud is breaking ground in audience interaction, leveraging theCUBEai.com neural network to help technology companies make data-driven decisions and stay at the forefront of industry conversations.

Send us a news tip

Send us a News Tip

  • This field is for validation purposes and should be left unchanged.
  • Max. file size: 244 MB.

Sign in

SIGN IN

Bio

Ethics statement

Extract the signal from the noise

Get SiliconANGLE updates and analysis.

Contact us

Partner with us

Contact us

Guest inquiry