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Measurement is the Key to Unlocking the Value of the Social Enterprise

Today’s employees are using social technologies in their personal life, and aren’t expecting anything less in their professional life. This bottom-up approach is pushing organizations to revisit their internal collaboration systems and policies. At the top, the C-suite sees the move towards a social enterprise as an opportunity to increase innovation and improve efficiencies. As ...

Guest Post: Welcome to the Cloud Laundromat

By Rodney J. Rogers – CEO of VirtuStream– @rjrogers87   I really hate most large institutionalized conferences. Yes, I get the networking dynamic and the exposure to new products and services, however, I think on a net basis the general productivity loss (at least for service providers) trumps the upside. It’s simple: Too many sellers, too ...

The Secret Habit of the World’s Best Performing SaaS Teams

Those of us who manage project teams know the value of predictable, repeatable, and high-quality project execution. When we don’t meet that bar, a cascade of side effects occurs, ranging from poor team morale to a loss of faith in our abilities by stakeholders, clients, and management.  If your team is struggling to consistently achieve ...

The Data Behind Death Can Leave a Beautiful Memorial

Today in the United States, 7,214 people will die. And again tomorrow, and the next day and so on. That’s 300 deaths per hour, 5 per minute, and just under 1 per second. In 1990, we saw 5,700 deaths per day. That’s an increase of almost 27% over 22 years. Something else was a bit ...

Marginalizing Customers Hurts Brands: The Powerful Voice of Social Media

We live in interesting times. Like most people in the world I know what it’s like to have received a poor customer experience from a large company and to feel powerless in receiving a positive outcome.  Traditionally, the balance of power in the customer-company relationship has been firmly in the hands of business and, like ...

Stop Spinning Out of Control: the Promise of Flash Storage

Remember the days when tech-support told you to ‘defrag’ your PC when RAM was low causing your desktop to take far too long to boot-up and run applications? Remember how long that process would take? You, like me, probably had to leave the PC running overnight to complete the process. Good news is those days ...

Graphs are Everywhere: Solving the Complexities of Social Connections

Graphs are everywhere. From websites adding social capabilities, to telcos providing personalized customer services, to innovative bioinformatics research, organizations are integrating graphs into their web sites. Many high profile companies are specifically adopting graph databases to solve social graph complexities and meet the high query performance levels required at Internet scale. As websites scale from ...

What You Should Know About Google Bots and SEO

This week, a startup called Limited Run made headlines when they went public with news that the majority of their Facebook ad clicks were coming from bots. The startup was rightfully upset that they were only receiving 20% human clicks from their ad buy, and ultimately decided to delete their Facebook account. Ad clicks aren’t ...

Keeping up with Big Data: An IT Tale of Two Architectures

If there is one topic in computing, networking and storage that is commanding attention these days, it’s Big Data.  We read about it in the media, we hear about it at conferences and seminars, we learn about it in podcasts and webinars.  In fact, we can now even enroll in courses of study on it. ...

Eyes Don’t Lie: Where Eye-Tracking Meets Market Research

As brands go head to head for consumers dollars and advertising space rates increase, companies are realizing they need to be more strategic with their messaging to reach their target audience. What better way than to ask their potential consumers? However, traditional methods of collecting data from consumers surrounding brands need to be supplemented by new ones, which ...