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Sequoia Capital leads $15M round into marketing analytics startup Mintigo

By Maria Deutscher Apr 6, 2016

It’s not easy being a marketer in the business-to-business world. Whereas effectively promoting a consumer product only necessities an understanding of the major demographic groups that make up a brand’s customer base, achieving the…

Rock Band 4 for PC crowdfunding campaign fails miserably

By Eric David Apr 6, 2016

It seems that Harmonix Music Systems Inc set the bar a bit too high when it asked for $1.5 million in crowdfunding to produce a PC version of Rock Band 4, as the game’s Fig campaign has…

Blizzard replaces Tracer’s butt pose in Overwatch with a better butt pose

By Eric David Apr 6, 2016

Blizzard Entertainment stepped on a landmine recently when it agreed to replace an “overly sexualized” victory pose for Tracer, one of the heroes in its upcoming team-based shooter, Overwatch. Now that the replacement pose is finally…

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Big data market enters high growth phase, intersects with public cloud | #BigDataSV

By Bert Latamore Apr 6, 2016

Last week’s BigData SV/Hadoop-Strata 2016 event presented a market in ferment, with high growth supporting many new startups and attracting big vendors like IBM, Oracle and Hewlett-Packard Enterprise (HPE). TheCUBE, which has covered big…

Is an on-prem stepping stone the cure for public cloud jitters? | #CloudWorld

By R. Danes Apr 6, 2016

Despite the hype around public could, some companies are still reluctant to make the move off-prem with all that’s at stake. Others cannot move to the cloud for legislative reasons. Swamy Kuppuswamy, director of…

High-performance woman working on making Spark simple | #WomenInTech

By Marlene Den Bleyker Apr 6, 2016

When it comes to dealing with Big Data and open-source platforms, such as Apache Spark, there are still many hurdles to overcome when it comes to simplifying it for the enterprise user. In this week’s…