Microsoft on Social Media Marketing

Ran across this video on the Microsoft Advertising Blog where Kate Box the head of Social Media at Microsoft Advertising UK explains her role at Microsoft and why advertisers need to be engaged in social media as well as some possible future trends.

Thanks to Charlie Anzman for sharing the original link.

[Editor’s Note: Microsoft Marketing talks about social media is a post from: winextra. –mrh]

In the same vein:

About Steven Hodson

In his own words, Steven Hodson is "just a cranky old fart who has been around the computer industry for more years than I can count." He doesn't like PR spin and "fanbois" irritates him to no end. While he is a Microsoft enthusiast, he is not an apologist, and has no qualms about giving leveling criticism where it's deserved.

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