Google’s Acquisition Appetite in Graph Form

A giant graphic chronicling Google’s rise to power through an appetite for acquisitions has surfaced on Social Media Graphics, by Scores.org and byJess.net.  The graph runs the length of almost four screen lengths, tracks from February 2001 to present, and splits itself into three columns: Building Revenue Streams, A Little of Both, and Cut Competitive Revenue Streams. The graph is highly imaginative, and informative, to say the least.

Looking as it approaches present, you’ll even notice some possible “gaming?” acquisitions that may prove to be a little iffy for Google, as their Games for Google division has taken something of a blow when developer Mark Deloura departed the search giant.

Perhaps Google shall fill the void in their gaming hearts with further acquisitions; comfort food for the corporate soul.

Looking down into the past is almost a nostalgic roadmap, remembering Google’s announced actions that sent ripples through the industry. Almost half-way down is a huge circle where Google bought Doubleclick, and just below that YouTUBE.

A timeline as intriguing as it is strange to see it stretched out down the screen, vanishing into the past, and making me wonder what’s still in store for the future.

In the same vein:

About Kit Dotson

Technology and civilization walk hand in hand and civilization is nothing without the skin of society, brushing up against itself, speaking strange nothings across dimly lit avenues and computer screens. If we're going to understand ourselves in this digital era, it will be through watching the adoption of technology by people to express themselves as people. I am an anthropologist and an author of science fiction and fantasy--and with my techology, I hope to open up new and exciting worlds that both enlighten the humanity of my friends and fans, but also educate and enhance the expression of their own personhood.
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  1. [...] We could spin the Wheel of Speculation at this point, but Lee’s move from Microsoft to Google seems to suggest more of the same fun innovations for Google rather than any distinct direction. Maybe we could look at the big, bad history of the search giant’s appetite for innovation. [...]