

The fate of MySpace has finally been uncovered. Recently, I mentioned how Facebook would have benefited by the founders crossing over to the light. It didn’t quite happen that way. The service was sold to an advertising network called Specific Media.
The 35 million dollar Myspace deal gives the company access to data about Myspace users to be used for ad targeting. It also would transform the firm into a media company with its own ad space to sell instead of simply an online ad technology firm that brokers ad space on behalf of other websites,” reports AllThingsD.
An update shortly broke afterwards, which a memo was released to the employees of MySpace announcing the deal is official. It’s time to put the once-popular Social Media giant to rest. Hopefully this won’t mean more annoying ads that just get absorbed by browser extensions.
The data of MySpace users may actually be useful. It was at one time, prior to filling up with sexual offers polluting an inbox. When was the last time you saw an ad that you actually clicked on?
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