Oracle + EMC : Customers are “betting mission-critical business” on Joint Tech | #oow13
From the Moscone Center in San Francisco, John Furrier and Stu Miniman continue to broadcast theCUBE interviews during Day 2 of Oracle OpenWorld 2013.
Their guest, Dorian Naveh, Senior Director Technology Alliances with EMC, described the event as a culmination of 15 years of strong partnership. “It’s a long-standing, very collaborative, complex partnership,” said Naveh.
For Naveh, Oracle OpenWorld is a celebration of all the work EMC and Oracle do together. “We’ve evolved into this strong partnership with Oracle that’s founded upon innovation, a lot of deep integration into the database, into the applications layer, where we really wrap our portfolio around the database to optimize it, to virtualize it, to back it up and to protect it. Then we take it to the next level and we service this tremendously large install base,” explained Naveh, who boasts 80,000 joint customers between the two firms.
“Customers are really betting their mission-critical business on our joint technologies,” Naveh said. “At the heart of what we do is servicing that customer base, remaining as relevant as possible, building solutions that these customers can’t run their business on.
“We’ve moved to the next level and made our technology important and relevant to the DBA. That’s new for EMC. The solutions you see like OEM plugin (Oracle Enterprise Management plugin) allows the DBA to actually access and manage storage, the V-plex where you’re able to look across sites in conjunction with rack, the backup technologies that we have that’s integrated with RMAN – these are things that the DBA can provide instant value to its company,” said Naveh.
From partners to convergence
Bringing up the acquisition of Sun and the recent announcement of moving the Oracle servers to the cloud, Miniman wanted to find out from Naveh exactly how he managed to balance the “co-opetition.”
“At the end of the day there’s obviously a clear trend towards converged infrastructure; it doesn’t matter if it’s red or blue stack, it’s about the best converged infrastructure for that customer to run,” replied Naveh. “Our whole purpose in life is to run that database in the oracle stack as good as possible, to be as relevant and as performant as possible in the Oracle stack. We announced our own converged infrastructure stack with tremendous performance numbers. It’s highly tuned converged infrastructure for the database.”
“Where do you see the Oracle applications fitting into the cloud space?” asked Miniman.
“First of all we focus on virtualization,” Naveh answered. “Then we’re also moving there as a service technology. We think we have a strong portfolio with our partners, ecosystem and product stacks. There’s space where we’ll go on our own, and areas where we’ll collaborate.”
With 80,000 shared customers with Oracle, with storage, database, solutions and an increasing portfolio, there was no surprise that theCUBE co-hosts prompted Naveh to elaborate on EMC’s strategy of managing the alliance.
“It’s a partnership that’s maturing. It’s complex but critical,” Naveh explained. “Those 80,000 customers depend on us to work together and interoperate, providing advantage to them. We were the first partners to embrace the 12C technology. At the end of the day it’s about providing customers choice. We want to make sure that our customer base (and beyond), knows that EMC is the strongest choice out there for the Oracle platform,” explained Naveh.
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