UPDATED 20:03 EDT / SEPTEMBER 01 2015

NEWS

‘One Cloud … any application … any device’ | #VMworld

The message at this year’s VMworld 2015 in San Francisco, “ready for Any,” is intentional, according to Robin Matlock, CMO of VMware, Inc. She explained that the company needs to “reinvent and be relevant” for customers, application developers and IT professionals.

John Furrier and Dave Vellante of theCUBE, from the SilconANGLE Media team, talked with Matlock about how this year’s VMworld is helping to relay the message that VMware is a more forward-looking company than ever before.

Matlock pointed to the various keynotes and speakers during VMworld as proof of this change. VMware is not only taking on the “12-, 18-, 24-month view” of past events, but also taking into account the “next three, four and five years.” The changes in demographics at this year’s VMworld are a testament to that change of vision and positioning toward the future, according to Matlock.

Taking legacy applications from point A to point B

VMware views legacy applications not as obsolete, but as relevant and present going forward. The company provides a means to let its customers’ legacy applications go from “point A to point B.” Matlock summed it up best by saying that the new message is “One cloud… any application… any device,” a universal message that’s hard not to be relate to.

VMworld 2015 caters to wide audience

Matlock explained that VMworld is a technical conference, stating, “As the ecosystem changes, we have to be able to address a wide variety of audiences, from DevOps to storage.” She also noted that it will always be a technical and educational conference in nature, but that it’s open in it’s breadth, noting that this years’ VMworld had “over 23,500 attendees, more than 400 breakout sessions and 289 exhibitions.”

And don’t forget about the party! This year’s VMworld party is being held at AT&T Park, home of the San Francisco Giants, featuring the bands Neon Trees and Alabama Shakes, both intentional choices, Matlock said.

Watch the full interview below, and be sure to check out more of SiliconANGLE and theCUBE’s coverage of VMworld 2015.

Photo by SiliconANGLE

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SiliconANGLE Media is a recognized leader in digital media innovation serving innovative audiences and brands, bringing together cutting-edge technology, influential content, strategic insights and real-time audience engagement. As the parent company of SiliconANGLE, theCUBE Network, theCUBE Research, CUBE365, theCUBE AI and theCUBE SuperStudios — such as those established in Silicon Valley and the New York Stock Exchange (NYSE) — SiliconANGLE Media operates at the intersection of media, technology, and AI. .

Founded by tech visionaries John Furrier and Dave Vellante, SiliconANGLE Media has built a powerful ecosystem of industry-leading digital media brands, with a reach of 15+ million elite tech professionals. The company’s new, proprietary theCUBE AI Video cloud is breaking ground in audience interaction, leveraging theCUBEai.com neural network to help technology companies make data-driven decisions and stay at the forefront of industry conversations.