AI
AI
AI
Even as AI rewrites the rules across industries, healthcare is still confronting a half-century of diagnostic stasis — but a new generation of companies is betting that advances in AI and 3D medical imaging can finally close the gap between what physicians see and what patients understand.
One Paris-born startup thinks the solution starts in the exam room. Avatar Medical SA, a post-seed medtech startup, converts MRI and CT scans into personalized 3D models delivered instantly at the point of care. The company has built its clinical workflow around Dell Pro Precision hardware — a partnership that exemplifies what “tech for good” looks like in practice, according to Jon Siegal (pictured, left), senior vice president of portfolio marketing at Dell Technologies Inc.
“It’s such a pleasure to see how tech for good can really help the medical community. The Dell Pro Precision line that we have today … plays an integral role in what they do,” Siegal said. “It’s been a really great partnership to see how our latest and greatest technology could be translated into eye-opening benefits in terms of what they’re bringing to the market.”
Siegal and Todd Goldberg (right), chief business officer at Avatar Medical, spoke with theCUBE’s Dave Vellante and Gemma Allen at Dell Technologies World 2026, during an exclusive broadcast on theCUBE, SiliconANGLE Media’s livestreaming studio. They discussed how 3D medical imaging is reshaping patient consultation, surgical planning and hospital revenue strategy. (* Disclosure below.)
The exam room has not fundamentally changed since radiology images first appeared in the 1970s, and the underlying problem has never been solved: Patients cannot intuitively interpret two-dimensional, black-and-white, inverted scans shown in orthogonal slices, Goldberg explained. Avatar Medical converts those scans into personalized 3D models instantly, embedded directly into existing clinical workflows via Epic, a widely used electronic health records platform.
“They’re shown in slices, they’re shown in orthogonal planes,” Goldberg said. “Bottom line is: People don’t understand these images. Avatar Medical instantly converts them into a personalized 3D model — and we have some wonderful downstream benefits when we do that.”
Those downstream benefits go beyond solving a clinical failure and become a business opportunity. About 70% of hospital revenue comes from surgical services, and the biggest revenue lever is not attracting new patients — it is retaining the ones already arriving, Goldberg noted. When surgeons use Avatar Medical’s Eonis Vision bundle with Barco — an auto-stereoscopic display that projects 3D images out of the screen without glasses — patients build trust with their physicians faster, improving the likelihood they complete treatment at that hospital.
The on-premises AI processing power behind this workflow runs on Dell’s GB10 Deskside Agentic AI platform, according to Siegal. Hospitals cannot risk sensitive medical imaging data leaving their networks, making its local compute capabilities critical. The goal, ultimately, is for every patient to benefit from every patient who came before them, Goldberg added.
“AI algorithms [could] leverage data from the last 1,000 cases to inform the next 1,000 — if you’re patient number 1,001, you deserve to get the type of treatment and care that came from the knowledge of the last 1,000,” Goldberg said. “I think we’re right on the precipice of that.”
Here’s the complete video interview, part of SiliconANGLE’s and theCUBE’s coverage of Dell Technologies World 2026:
(* Disclosure: TheCUBE is a paid media partner for Dell Technologies World. Neither Dell, the sponsor of theCUBE’s event coverage, nor other sponsors have editorial control over content on theCUBE or SiliconANGLE.)
Support our mission to keep content open and free by engaging with theCUBE community. Join theCUBE’s Alumni Trust Network, where technology leaders connect, share intelligence and create opportunities.
Founded by tech visionaries John Furrier and Dave Vellante, SiliconANGLE Media has built a dynamic ecosystem of industry-leading digital media brands that reach 15+ million elite tech professionals. Our new proprietary theCUBE AI Video Cloud is breaking ground in audience interaction, leveraging theCUBEai.com neural network to help technology companies make data-driven decisions and stay at the forefront of industry conversations.