During the third day of the Grace Hopper Celebration of Women in Computing (GHC), the level of activity remained high, with new announcements and networking around every corner of the George R. Brown Convention Center in Houston, Texas, where the conference is being held. With the diverse representation of well-established and start-up companies intermingling freely, the opportunities for engaging interactions are limited only by the length of the day.

For one of these interactions, Denise Menelly, shared services operations executive for Global Technology & Operations for Bank of America, met with Jeff Frick, cohost of theCUBE, from the SiliconANGLE Media team, to discuss the initiatives her company is pursuing to deepen the involvement of women in their tech divisions, the connections being made at the GHC conference and the vital need to stay on the edge of development.

‘It’s critical that we’re here’

As a modern financial company, Bank of America is aware of the need to stay updated with the latest developments in technology, whether addressing security, speed, database efficiency, or any of the other facets that are being advanced practically every day. Among these concerns is the company’s work to provide online tools for small businesses in particular to easily manage their finances, which requires a sleekness of interface and bug-free environments.

Through conferences with tech start-ups, Bank of America is, in Menelly’s words, “staying on the pulse of how technology is evolving and changing,” as well as “keeping [Bank of America] very fresh in terms of how our clients, young and old, are thinking.”

‘The perception needs to really change’

Involved in part of the Anita Borg Institute’s effort to initiate conversations about how to expand the role of women in computer sciences and other technology, Menelly keeps the importance of engaging women in the workplace with the details of their assignments firmly in mind.

“The women at our organization are much more passionate about what we do when they understand the business proposition,” she said

Watch the full video interview below, and be sure to check out more of SiliconANGLE and theCUBE’s coverage of Grace Hopper Celebration of Woman In Computing. And join in on the conversation by CrowdChatting with theCUBE hosts.

Photo by SiliconANGLE