As an Amazon.com Inc. strategic partner for almost five years, Splunk Inc. uses Amazon’s Web Services to deliver its operational intelligence platform in the cloud. While Splunk’s database was originally on-premises, the data security provider had to consider how it could gain visibility both across its on-prem assets and in the public cloud.

The question was one of, “How do we deliver Splunk the cloud, and more importantly, how do we give everyone in the cloud who’s adopting AWS the visibility into all of the components they’re using?” said Brian Goldfarb (pictured), chief marketing officer at Splunk.

In keeping with the theme of Splunk/AWS collaboration, during today’s keynote address it was announced that Splunk is one of the first customers to deliver its product, Splunk Cloud, through AWS’ Marketplace. In this way, organizations can easily access Splunk through AWS, and they can buy Splunk’s services using their existing relationship with Amazon, Goldfarb explained.

Goldfarb joined Jeff Frick (@JeffFrick) and Lisa Martin (@Luccazara), co-hosts of theCUBE, SiliconANGLE Media’s mobile live streaming studio, during AWS Summit in San Francisco to discuss how Splunk works with AWS, detailing a client use case with the Gatwick Airport in the U.K.

Big data makes airport travel less of a hassle

It’s not enough to have machine data alone; it’s what is done with all the data and how it is correlated to produce a desired outcome, Goldfarb said. For example, he spoke about how customer expectations with travel are, in general, mediocre, especially at airports. Gatwick Airport has ‘Splunked’ everything, with a goal of reducing the time it takes a traveler to go from the front desk to the gate in less than five minutes.

The airport can see wait times at security in any terminal and adjust the passenger flow accordingly. They can also monitor many different data streams — such as weather, air traffic control, airline information and sensor data from different parts of the airport — and then pull that information together to produce an enhanced travel experience for its customers.

Watch the complete video interview below, and be sure to check out more of SiliconANGLE’s and theCUBE’s independent editorial coverage of AWS Summit 2017 San Francisco.

Photo: SiliconANGLE