UPDATED 08:20 EDT / MAY 13 2011

VMware Revamp: Shake Off 70’s Outlook, Cloud Decisions and Integration

Following the immense success at the recently concluded EMC World 2011, VMware is once again facing the limelight with recognition from all over the tech community. VMware has solidified its stance as the world’s finest virtualization and cloud infrastructure provider as it bagged the Grand Prize of the 2011 Best Interop Award for Cloud Computing and Virtualization.

According to Vice President and Director of InformationWeek Analytics Art Wittmann, the honors are given to movers, shakers and innovators of the IT industry: “VMware and each of the category winners represent market innovation and deserve recognition for helping build the energy and growth of today’s IT marketplace.”

But the winning season for EMC’s favorite offspring is not yet over. Just yesterday, VMware won the Spring 2011 Technology Services Industry Association (TSIA) STAR Award for Excellence in Knowledge Management Practices. These two honor from prestigious organizations sprung from VMware’s relentless quest to energize businesses of all sizes with its cloud infrastructure solutions and customer-centric approach. But, what really made the difference for VMware and why customers love EMC because of its tight integration with VMware? Top execs of the company know the reasons: Chad Sakac, VP for Technology Alliance, VMware in an interview in The Cube with hosts Dave Vellante and John Furrier  President and CEO Paul Maritz discussed how metrics helped them crack smart cloud decisions when he took the podium at the last EMC World in Las Vegas.

The consumerization of IT has already driven interactivity to the next level, and EMC’s poster child, VMware has been always up to the challenge and perhaps will always be. Experts see that IT admins should be ready for yet another inflection point in the market, and should match home-grown applications quality. Maritz believes that the IT industry is already at the edge of a tectonic shift and as the VMware’s head, he feels the need to ensure that the enterprise will be at the side of change: “Our company was born in some senses as the remedial technology for the client/server generation. We represent an evolutionary way of remediating complexity in the current era. But, we also have to figure out how to turn that franchise from being the closing chapter of the last era, into the opening chapter of the next one.”

While they are seen as the premier provider in their field, VMware still tries to innovate and step it up a notch. The company predicts 33% year-over-year growth and this has inspired them to push their abilities to upgrade, even if they meet slips (with 2 outages on Cloud Foundry) along the way. After teaming up with Dell last month to explore opportunities within the healthcare sector, VMware has been active in partnerships with other organizations within the tech community. EMC World 2011 became instrumental in creating a partnership between VMware and Google, with the latter bringing enterprise applications to Chromebooks. Avaya, global leader in communications and collaborations, has just announced that Avaya VPS will integrate with VMware vCenter server to offer complete analysis of Ethernet infrastructure and virtual machines within and between two data centers. But, arguably the more intriguing of the recent updates would be virtualizing Oracle—that according to experts post benefits and dangers alike. Wikibon Peer Incite has weighed opinions from the community and pointed out noteworthy ideas whether Oracle will support VMware of not.

 

 

 


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