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Author

Maria Ogneva

Loves social media and numbers, so naturally, works in the social media measurement and monitoring space. Manages social media for Attensity360 by day (and night), and travels the world looking for awesome wine and sushi when she is not hanging in the interwebz.

NEWS

Employees: Your Untapped Goldmine

By Maria Ogneva
Here’s one resource you are probably not using to its 100% capacity: your employees. And I don’t mean it in the run-em-into-the-ground-work-around-the-clock kind of way. What I mean is that you are probably not…

NEWS

Experts, Contests and Influence

By Maria Ogneva
I’ve been observing the rise of an alarming trend in the world of social media: the growth of social media ego. It’s nothing new, as social media’s rise has offered a new way to…

NEWS

The "Right" Degree of Automation

By Maria Ogneva
Social media monitoring and measurement is hard. Knowing what to do with the data, how to respond and how to engage is harder. Being able to scale your response and engagement is even harder.…

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