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How is marketing to your customers like dating? | #CUBEconversations

How is marketing to your customers like dating? | #CUBEconversations

We all keep hearing about how the future of marketing lies with Big Data -- that it will enable us to understand our customers like never before. But gleaning data on customers can be difficult in the beginning, especially if the majority of traffic to your site is anonymous. Cory Munchbach, VP of Marketing at BlueConic, Inc., said her company has specialized in solving the data problem for businesses vexed by customer anonymity.  She told Sam Kahane, cohost of theCUBE, from the SiliconANGLE Media team, that BlueCon takes data that exists about customers -- from the web, mobile apps, email, CRM, wherever it is --... more »
Which finance jobs are safe from robots and automation?

Which finance jobs are safe from robots and automation?

From loan officers to data analysts to financial advisers and the automation of the back end finance processes, automation is making an impact on the finance industry with greater advancements to come in the next decade. For an industry that is based on processing information, it is of little surprise that the finance industry faces a huge threat from automation. According to research by Oxford academics released in late 2013, they suggested that the financial industry had more jobs, approximately 54 percent, at high risk compared to any other skilled industry. Automation of jobs is happening right now and as machine... more »
What you missed in Big Data: Twitter and Intel take over the agenda

What you missed in Big Data: Twitter and Intel take over the agenda

Last week’s biggest analytics-related news came not from the traditional data management vendors that usually dominate the agenda, but rather the web-scale crowd. Twitter Inc. led the  charge by publishing the code for Heron, a homegrown stream processing framework that its engineers use to glean high-level insights from tweets. The engine is described as between two and five times more efficient than its predecessor, Storm, which the social media giant open-sourced as well a few years ago. Moreover, Twitter says that Heron is easier to maintain too thanks to a modularized design that makes it possible to quickly identify faulty analytic... more »
What you missed in Cloud: Dollars and Docker containers

What you missed in Cloud: Dollars and Docker containers

The cloud ecosystem marked a major milestone last week after Twilio Inc. became the first software-as-a-service provider to file for a public offering since the start of the year. The move sends an encouraging signal to other tech firms that are also looking to hit the stock market but have been holding off their plans for fear of lackluster interest from Wall Street. However, it’s not time to pop the champagne quite yet. Twilio will likely face difficulties attracting investors due to the fact that it’s not yet profitable and isn’t on track to leave the red anytime soon. SecureWorks Inc.,... more »
2-in-1 'Pro' tablets duke it out: ASUS Transformer 3 Pro vs. Surface Pro 4 vs. iPad Pro

2-in-1 'Pro' tablets duke it out: ASUS Transformer 3 Pro vs. Surface Pro 4 vs. iPad Pro

ASUSTek Computer Inc. launched the ZenBook 3, a strong competitor to the Apple MacBook, at Computex 2016 in Taiwan. The company also went on to launch a new line of Transformer 2-in-1 PCs that bears a strong resemblance to the Microsoft Surface Pro range. The top of the range Transformer 3 Pro is the most advanced with an Intel Core i7 processor, 16GB of RAM and 1TB of storage via an SSD drive. Like the Microsoft Surface Pro, the Transformer 3 Pro comes with a detachable keyboard and a kickstand. The Transformer 3 Pro also comes equipped with dual front stereo... more »
Bringing high-quality VR to your average smartphone with Microsoft’s Flashback

Bringing high-quality VR to your average smartphone with Microsoft’s Flashback

The rise of virtual reality (VR) isn’t exactly meteoric, but it’s certainly well beyond anything people can simply call hype – something that happened when VR first started being talked about many moons ago.  The Oculus Rift is finally out there for consumers to play with; Google recently announced it’s making its own virtual reality headset; while more companies are bringing out VR workspaces and other ways we might make use of this alternative reality. In our virtual environment we can work, play, watch films, and of course get up close to some of our favorite porn stars. The problem right now... more »
Is the new ASUS ZenBook 3 the (best) MacBook clone for Windows users?

Is the new ASUS ZenBook 3 the (best) MacBook clone for Windows users?

With the launch of its ZenBook 3, ASUSTek Computer Inc. has taken on Apple by designing a MacBook clone that is thinner, lighter and faster. The ZenBook 3 measures just 0.46-inches and weighs just 2lbs. Under the hood, the top-of-the-range ZenBook 3 truly takes on the MacBook by having the latest-generation i7 processor, 16GB of RAM and a 1TB SSD. Launched at Computex 2016 in Taiwan, ASUS says the lightness is thanks to the ZenBook 3 being crafted from aerospace-grade aluminum alloy and features the signature ZenBook spun-metal finish.    Here’s a look at how the ASUS ZenBook 3 compares to the... more »
Defense claims Bitcoin is not money in Miami laundering case

Defense claims Bitcoin is not money in Miami laundering case

A  University professor testified Friday at a money laundering trial in Miami, Florida, that Bitcoin could not be considered money under Florida law and was more akin to poker chips. Barry University associate economics professor Charles Evans made the claim during the trial of Michell Espinoza, who according to The Miami Herald is accused of illegally selling and laundering $1,500 worth of Bitcoins to undercover detectives who claimed they wanted to use them to buy stolen credit card numbers. Espinoza's defense team is arguing that the laundering charges are invalid due to the fact that Bitcoin isn't technically money under local law. “Basically, it’s poker... more »
Dell & Qualcomm announce key partnerships in China

Dell & Qualcomm announce key partnerships in China

Dell Inc. and Qualcomm Inc. are the latest U.S. firms to announce key partnerships with Chinese organizations aimed at expanding their presence in the Middle Kingdom’s massive market. Dell is investing in a Chinese startup with the aim of gaining more traction in one of the world’s fastest-growing tech markets, while Qualcomm has said it’s to create a joint venture alongside the government of China’s Guizhou province. The partnership between Dell and a cloud startup called Guizhou YottaCloud Technologies Co. Ltd., a subsidiary of Guizhou Wing Cloud High Technology, was announced by the China Daily website. The China Daily quotes Dell CEO... more »
Darkode hacker given jail time for running a botnet, stealing Bitcoin

Darkode hacker given jail time for running a botnet, stealing Bitcoin

A man arrested following the raid of the notorious cybercrime forum Darkode has been sentenced to one year and one day in jail for his activities on the site. Rory Stephen Guidry, 29, of Opelousas, Louisiana, was sentenced on one count of obtaining information by computer from a protected computer after pleading guilty as part of a plea deal back in February. Guidry was alleged to have hacked into and controlled more than 5,000 computers, and then attempted to sell his Botnet on Darkode. In addition, Guidry was accused of stealing $80,000 in Bitcoin as well as hacking another computer to steal more... more »
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Premium Research

- David Floyer

The premise for this research is that high value computing has unique compute, network and storage infrastructure requirements. The key systems requirements are low or very low latency, high bandwidth and high availability designed to lower software costs, improve time-to-value and help maintain high levels of data integrity and system availability. Wikibon researched the differences between performance optimized and cost optimized systems for a sample high-value compute environments, and concluded that the total 3-year cost of a sample cost-optimized configuration and software were 63% high than a performance optimized configuration. The key differences are higher costs for performance optimized hardware, but lower costs for the software required in high value compute application, as well as lower operational costs.

- Brian Gracely

As the market for Hybrid Cloud services and solutions evolve, every vendor and cloud provider is attempting to align their offerings to market demands. Wikibon looks at the current offerings and provides guidance to vendors on how to succeed in this market.

- George Gilbert

In this report we look at ad-tech as an example of Systems of Intelligence. Using ad-tech applications, combinations of advertisers, ad agencies, consumers, and publishers -- the advertiser’s marketing ecosystem -- collaborate in real time to personalize an optimal customer interactions with the brand. One software company pioneering video ad-tech, Altitude Digital, pulls all these different pieces together, and highlights the types of function big data ecosystem apps must support.

- David Vellante

On May 12, 2016 at 12 Noon EDT, several CxOs will gather to discuss how to best communicate to Boards of Directors on the topic of cyber security. Has a failure = fire mentality led organizations to "sandbag" the threat? Is security a shared responsibility across the business or does it fall on the shoulders of a few security gurus? How should CxOs be changing the way they communicate about cyber in the digital age?

- Brian Gracely

In this Trip Report from OpenStack Summit 2016, the Wikibon team looks at five critical areas for OpenStack - Community, Consumption Models, Revenues, New Use-Cases and the OpenStack technology ecosystem,

- Brian Gracely

While automation is often looked at as a way to reduce IT costs, it has far-reaching impacts for Digital Business Platforms. Wikibon looks at how automation improves the ability to experiment with new ideas, improve market responsiveness, improve overall application security and better align development and operations requirements.

- Brian Gracely

With the release of the Native Hybrid Cloud solution, EMC is offering customers the ability to rapidly build new applications. But will the lack of embedded operations slow the adoption of the product and slow customer deployments?

- David Floyer

The x86 microprocessor has reached a limit in how much an application can be speeded up. Intel can no longer rely on economies of scale to drive market share in processors. Future advances will come from designing the microprocessor and software-in-silicon together. There are multiple large niches that have opened up to new processor/software approaches, including mobile, IoT servers, specialized servers for the cloud, telecommunications servers and large system servers for large database and big data applications. New winners in this space are likely to come from companies like Apple, Amazon, Fujitsu, Google, Hitachi, IBM, Microsoft and Oracle.

- Peter Burris

Wikibon was the Analyst Partner at the recent GDS CIO Summit, US in Denver, Colorado. This is the trip report from that session.

- Brian Gracely

Understanding how to accelerate “Idea to Execution Time” (I2ET) may become the most important measurement of any Digital Business Platform. Wikibon explore the core attributes needed to be successful in rapidly developing and deploying new business applications.