UPDATED 12:41 EDT / SEPTEMBER 14 2011

Norton Security Spans All Your Connected Devices for Full Armor Protection

Have you ever wondered what would it be like if we didn’t have internet now?  If PCs were still around, how useful would they be without connectivity to the web?

Connecting to the internet has mad a big impact on the PC era.  It has contributed to the growth and development of the world that we are all enjoying now.  Businesses have utilized the technology in their operations, and the internet has been used even for our personal needs.  However, being connected to the internet also means higher risk of getting virus and other threats which could possibly damage our units, files and even our identity.

Today, the PC is not just the only way to connect.  We can now connect through the wide variety of connected devices such as smartphones, notebooks, tablets, gaming consoles, TVs, and others.  As previously reported, visiting porn sites or adult websites increases the risk of cyber attacks through virus and malware.

To address this growing problem on cyber attacks across multiple devices, just this week, Norton by Symantec has announced their plans to deliver Norton One in the first half of 2012.   This is in addition to Symantec’s earlier announcement last month about their free mobile security for Android based devices.

Norton One is a personalized service that will protect all users and consumers across multiple devices.  This will allow the consumers to have an option to choose a combination of solutions which they think is the most effective for them and to ensure a more protected connected household.

“Norton continues to expand our business with our Norton Everywhere initiative, delivering solutions that are focused on the individual, wherever they go and regardless of the device they’re using,” said Janice Chaffin, group president, Consumer Business Unit, Symantec.  “Norton One is a one-of-a-kind, new model that will address the security and service challenges that consumers face today.”

This personalized security service will only require one membership to protect all connected devices in the household against cyber attacks.  In addition, consumers will be able to choose the services and support options across all their connected devices such as PCs, Macs, and mobile gadgets.  Moreover, licenses can be transferred to other devices or be removed if the device is no longer in use.

“Today’s Internet-enabled household relies on multiple devices to communicate, work, shop and play,” Symantec said. “Norton market research has found that consumers in the U.S. have an average of 4.5 devices in their household between desktop computers, laptops, tablets, mobile phones and more. All these devices need protection against online threats, but protection today needs to provide more than just basic security and must cover the distinct needs of all the household’s connected devices.”

The growth of connected devices has extended security service opportunities for several companies, even those that weren’t part of the space before.  Intel has unveiled its first security product, DeepSafe, after its acquisition of security provider MacAfee.  With this new product, it aims to prevent security breaches and malicious software, rather than simply detect and respond to infections.  This new product will be deployed as part of the McAfee security service and will use the hardware to stop attacks when the software is disabled.

As technology continues to boom, the strategies behind cyber attacks has also advanced, having become an undeniable part of the technology cycle.  A timely example is how hacking has evolved from PCs to cars.  And with the internet being open and accessible to almost everybody on this planet, the consumer must ultimately be the most proactive against the matter.  The risk of cyber crimes may still be prevented by being a responsible internet user, as well as by establishing rules and controls inside the home, especially parents to their children.


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