New Research: Online Ads Fail Because They Distract

Tom Foremski | April 21st

Online advertising is failing badly to literally click with readers and advertisers are trying to figure out how to improve a dismal 0.09 percent click-through rate. A new report from Nielsen, commissioned by AdKeeper and WPP's...»

The $1 Billion Deal between Microsoft and Nokia Jumps to at least $2 Billion

Kyt Dotson | April 21st

The big news today is that the Microsoft-Nokia collaboration agreement has finally met with agreement. The two technology giants revealed many of the broad strokes of the contract’s ink on paper back in February when...»

Martin Homlish is HP’s New CMO

Kristina Farrah | April 21st

Hewlett-Packard is making an executive-level adjustment with the appointment of Martin Homlish as new vice president and CEO, to replace Michael Medenhall who left the position back in January. HP didn’t disclose much of this...»

Amazon Cloud Down for Maintenance, Foursquare and Reddit Experience Issues

Maria Deutscher | April 21st

News just crossed the wire that some of Amazon’s AWS services including the Amazon Elastic Compute Cloud and Amazon Relational Database service are experiencing some technical difficulties. Details of these difficulties and their

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Yahoo’s Search Ship Is Sinking

Madalena David | April 21st

Any way you slice it, Yahoo is seeing a strong decline in its search revenues in the second quarter, following the same path of decreasing revenues since 2008. Back then, Yahoo’s net search revenues...»

AT&T Still Alive and Well: Wireless Growth, Verizon iPhone, T-Mobile

Maria Deutscher | April 21st

Just like Intel, VMware and China Mobile, AT&T also had its earnings call within the last 24 hours. However, in addition to the financial information the call also provided some insight to a

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How Social Media Protect Brands Too

Kristina Farrah | April 21st

To ensure that consumers are engaging only with authentic brands, social media monitoring tool Brand Vigil makes sure that companies are able to identify phony pages and abuses using their brand, as well as take...»

New Color Competitor in Town: EventJot

Maria Deutscher | April 21st

Still a newly launched service, Color is a photo-sharing app that enables users to share media only with contacts located within a given distance from them. While the concept is a very simple one,

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HP’s Converged Movement Gains Another Follower

Madalena David | April 20th

Opus Interactive, provider of managed hosting, dedicated virtual and standard servers, and data storage, is deploying the new HP Converged Infrastructure technology to improve data center efficiency and facilitate delivery of technology services to...»

Why the Era of Big Data is About More Than Just Targeted Ads

Jeff Kelly | April 20th

A recent Bloomberg BusinessWeek feature maintains that we are in the midst of yet another tech bubble. This time, writes BusinessWeek’s Ashlee Vance, “the hype centers on more precise ways to sell.” Following on the...»