Users considering public cloud for business and IT workloads should evaluate the types of use cases and workloads that have wide successful deployment in the public cloud today. In order to help users to better understand the customers and workloads being served in the public cloud today, Wikibon examined the brief descriptions of approximately 650 customer solution stories on the Amazon Web Services (AWS) website and classified each according on a number of characteristics. This research reveals some interesting insights about the public cloud leader’s business, and therefore about public cloud utilization generally.
The Wikibon premise in this research is that this converged environment is a win-win environment for both vendors, ISVs and enterprise IT. Testing of the converged system solution is more robust, and the reduction in the number of solution types significantly lowers testing and installation costs for the vendor. ISVs can lower the cost of deployment, deliver application value faster, and drive additional upgrade value much faster. Converged enterprise IT systems (private clouds) are more agile, more reliable, more secure and have the similar costs to public clouds.
Wikibon looks at the emerging Cloud-native application architectures. This research focused on the scope of microservices, the domains of interaction between services, and how data services and sources are changing with these new applications.
Faced with the choices of modernizing existing applications or starting new projects, IT organizations have many options. Wikibon looks at the vast number of options today, with a methodology to evaluate choice vs. risk.
There are no enterprise organizations that have married the business, digital creativity and IT as seamlessly as Weta Digital.
Oracle is using it's licensing might to enter the converged infrastructure (CI) market by making database pricing extremely attractive for its own Private Cloud Appliance (PCA), relative to alternative solutions (including non-Oracle public cloud options). To gain this pricing advantage, Oracle is applying certain restrictions to non-Oracle solutions and allowing more licensing flexibility for virtualized environments on PCA. Discussions with PCA customers indicate three main benefits, including: 1) reduced Oracle database license costs (of 50% or more); 2) greater flexibility to allocate processor cores to optimize workloads and 3) very high bandwidth and performance (via an Infiniband point-to-point architecture).
Big data and public cloud share a natural affinity, but are not a perfect match. Wikibon estimates that worldwide big data revenue in the public cloud was $1.1B in 2015 and will grow to $21.8B by 2026 - or from 5% of all big data revenue in 2015 to 24% of all big data spending by 2026. Doers should explore public cloud options for their big data workloads because public cloud offers a simple way to scale up and down workloads running mostly using open source software.
The premise for this research is that high value computing has unique compute, network and storage infrastructure requirements. The key systems requirements are low or very low latency, high bandwidth and high availability designed to lower software costs, improve time-to-value and help maintain high levels of data integrity and system availability. Wikibon researched the differences between performance optimized and cost optimized systems for a sample high-value compute environments, and concluded that the total 3-year cost of a sample cost-optimized configuration and software were 63% high than a performance optimized configuration. The key differences are higher costs for performance optimized hardware, but lower costs for the software required in high value compute application, as well as lower operational costs.
As the market for Hybrid Cloud services and solutions evolve, every vendor and cloud provider is attempting to align their offerings to market demands. Wikibon looks at the current offerings and provides guidance to vendors on how to succeed in this market.
In this report we look at ad-tech as an example of Systems of Intelligence. Using ad-tech applications, combinations of advertisers, ad agencies, consumers, and publishers -- the advertiser’s marketing ecosystem -- collaborate in real time to personalize an optimal customer interactions with the brand. One software company pioneering video ad-tech, Altitude Digital, pulls all these different pieces together, and highlights the types of function big data ecosystem apps must support.