UPDATED 10:37 EDT / AUGUST 11 2011

Trend Micro Announces Earnings with a Focus on Services

Trend Micro announced yesterday its earnings results for the second quarter of 2011. The company posted net sales of $297 million and net income of $48 million.

“Amidst media reports of multiple data breaches, Trend Micro expanded its real-time threat management solutions portfolio with the introduction of Trend Micro™ Threat Intelligence Manager and a major new release of Trend Micro™ Threat Management System,” said Eva Chen, CEO. “In conjunction with cloud-based vulnerability management services, virtual patching capability and specialized Trend Micro™ Risk Management Services, these new products are designed to reduce the risk and impact of targeted advanced persistent threats in the enterprise.”

One of the major highlights for Trend Micro this quarter is the expanded relationship with Ingram Micro which allows Trend Micro products and cloud security services through the Ingram Micro Cloud.

Lately, Trend Micro has been repositioning its brand from anti-virus software to a digital security for all devices. Trend Micro will also launch Safesync, which provides storage and cloud protection service to secure online files and mobile devices.

For the next quarter ending September 30, Trend Micro expects net sales of $315 million of $69 million.

Services Angle

With the predominance of tablets and smartphones, Trend Micro’s brand repositioning is timely. The company’s “all things digital protection” aims to provide security to all digital devices including laptops, smartphones and tablets. Competitors have yet to delve in this category which makes Trend Micro the pioneering company for this type of service.


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