UPDATED 15:25 EST / MAY 20 2015

NEWS

IBM Power: Infrastructure for digital transformation | #IBMEdge

Doug Balog, the GM of Power Systems at IBM, is excited about where Power has come from — and where it’s going.

“It’s been about a two year journey so far, to take Power from where it was and realign it to the marketplace,” he said in an interview with theCUBE during IBM Edge2015. “It’s amazing to look back over that two-year period, how far we’ve come. We’ve sort of put up our first score on the board, here in the first quarter, with a plus sign.”

Where Power as a technology shines

 

Balog believes that growth comes from its new strategy of “realigning power to all the needs of the market around data and analytics” because “that’s where Power as a technology really shines.”

What are those market needs? There are a few key shifts that customers are trying to adapt to, Balog said. “Every client’s drowning in data. They’re trying to figure out what to do with it, trying to get business insights out of it, [and] I’ve got this ‘crown jewel’ called Power that does really, really well with data. You have the geeky stuff: cores, threads, caches, memory, bandwidth,” as well as smart developers.” Now that Power can be integrated with all of the major database systems and combined with analytics tools, it’s possible to “deliver a really world-class scalable analytics platform.”

Building off the open ecosystem

 

OpenPOWER has also contributed to the success of the system. According to Balog, it’s starting to deliver real projects with value for customers, even though in the beginning, many had no idea how the open ecosystem was ever going to benefit them.

“As we build off this massive ecosystem, we’re starting to see, clients are starting to see, us be able to pull some of this technology, some of these solutions, in to become IBM offerings,” he said.

In the end, Balog believes that Power is succeeding because it’s responding to fundamental shifts in the market.

“I think the industry recognizes we’re in a digital transformation,” he said. “And infrastructure really matters for that digital transformation, and we’re here to show how we’re innovating … and what we’re enabling underneath all of that. It’s got to run somewhere, and we’ve got some of the best stuff in the marketplace for it to run on.”

Watch the full interview below, and be sure to check out more of SiliconANGLE and theCUBE’s coverage of IBM Edge2015.


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