There are a lot of companies right now looking to go mobile.  These smartphone devices we’re all carrying around? They’re like hand-held computers.  And I mean that in the actual sense, not in the way folks have been projecting and hoping for the past several years.  From mobile web browsing to security, mobile devices have taken on a good portion of the perks and pitfalls of owning a personal computer.

One industry that’s taken to mobile devices all along is VoIP, though this isn’t something that was a viable alternative until more recently.  Developments from Skype, and more recently Nimbuzz, bring this concept to the forefront, as the path for mobile VoIP is cleared, with carriers realizing their revenue can be gleaned from data even more so than minutes.

Nymgo is a company that’s been at the forefront of international VoIP calls for a number of years, presenting a unique look at mobile trends across the world.  As Nymgo moves towards its own mobile expansion, this global look at VoIP patterns takes on great significance, particularly when it comes to consumer usability.

“I use an iPad and can make a call over my network,” Omar Onsi, founder of Nymgo, tells me.  It looks funny—I have to flip the iPad upside down—but it’s becoming the trend, and in the next five years, everyone will be using a smartphone.  We want Nymgo to be on every one of those smartphones—or at least close to it.”

The good thing about the current mobile shift is that several of the lessons from the PC days can be applied to the new scene.  This is an applicable case for Nymgo, as it takes to the task of making its VoIP app available on all the smartphones of the world.  The question around software installs, distribution and a broadening presence is one that can be addressed in an entirely new manner.

App stores seem to be an important answer for Nymgo, especially as it pertains to distribution and access.  “You don’t have to reinvent the wheel,” Onsi says in regards to this shift towards mobile devices.  “App stores are becoming infrastructures for publishing software, and you can also transfer from PC to mobile a lot easier.”

This really emphasizes the way in which mobile apps are being used, what it means for software, and how the distribution model has changed when it comes to getting a product, service or tool in the hands of the end user.  App store interfaces are still in their infancy, but they’re certainly revolutionizing the way in which companies and consumers can communicate and interact with each other.

With mobile apps gaining relevance, there’s still the question of whether or not this will be a lasting trend, or if mobile web browsing will introduce even more of that PC familiarity to the mobile scene.  But focusing in on software distribution is an important aspect of a company’s growth, no matter how the app storefronts turn out.  Mobile devices, the cloud and consumer demand has changed all that, as smartphones and connected devices become the basis for an evolution in what their purposes really are.

All this being said, Nymgo is steadfast in its plans for global expansion, as it nears a 10% hold on the international VoIP market.  It’s recently teamed up with Intel, which is getting increasingly involved with mobile tools and services, in order to build on strong partnerships towards this expansion.