Paul Gillin

Paul Gillin is the Senior Editor for Wikibon’s micro-analysis team. He is the author of five books and more than 300 articles on the topic of social media and digital marketing. Gillin has 23 years experience in tech journalism, including his time as founding editor-in-chief of B2B technology publisher TechTarget as well as editor-in-chief and executive editor of the technology weekly Computerworld. He is a Senior Research Fellow at the Society for New Communications Research and a member of the Procter & Gamble Digital Advisory Board.

Latest from Paul Gillin

Informatica expands Oracle Cloud offerings to streamline AI development

Informatica Inc. is expanding its collaboration with Oracle Corp. to encompass a new set of deployment options and integrations intended to accelerate artificial intelligence adoption on Oracle Cloud Infrastructure. The announcement includes four major elements. The Blueprint for Agentic AI on OCI is a framework optimized for building and deploying agent-driven applications on Oracle’s cloud. ...

Salesforce bets big on agents with platform overhaul

Salesforce Inc. is going all-in on artificial intelligence agents with this week’s announcement of Agentforce 360, an enterprise-wide platform that infuses agents into nearly every application the company delivers. Salesforce calls the platform an attempt to reimagine how AI and humans work together. “It’s probably the biggest transition in technology I’ve ever experienced in my ...

Salesforce aims to shake up IT service delivery with AI agents

Salesforce Inc. is imbuing its 16-year-old Service Cloud with artificial intelligence agents in a new suite designed to deliver what executives described as a “conversation-first, agent-first” experience. The company is positioning Agentforce IT Service as an evolution from ticket-based information technology service management to an interactive dialogue with autonomous resolution built into widely used collaboration ...

Starburst aims AI-ready data platform at the ‘agentic workforce’

Starburst Data Inc., maker of a distributed query engine built on the open-source Trino project, today introduced what it calls the industry’s first artificial intelligence-ready data platform designed for the “agentic workforce.” That’s an organizational model in which humans and AI agents collaborate to make decisions while maintaining governance and compliance across distributed data stores. ...

Oracle NetSuite overhauls user experience, introduces AI-driven updates

Oracle Corp.’s NetSuite subsidiary today announced a major overhaul of its cloud enterprise resource planning suite at its SuiteWorld conference, introducing NetSuite Next, a new version of the platform that embeds conversational artificial intelligence, agentic workflows, and natural language search. The company also announced additions to its SuiteCloud platform, new subscription metrics for finance professionals, and ...

Qualtrics expands into healthcare and analytics with planned $6.75B Press Ganey Forsta purchase

Qualtrics Inc. said it signed a definitive agreement to invest $6.75 billion to acquire healthcare technology company Press Ganey Forsta, the business name of Press Ganey Associates LLC. The deal is Qualtrics’ largest acquisition to date and paves the way for the company to expand broadly into the healthcare market. Press Ganey Forsta specializes in ...

Exclusive: FormAssembly launches AI assistant to streamline data collection

FormAssembly Inc., a firm that helps organizations automate data collection through forms, today introduced a built-in agentic artificial intelligence assistant that it says can replace much of the drag-and-drop process of building forms and workflows with natural language commands. The company said the new Atlas release can automate form creation, enforce compliance rules and ensure ...

Exclusive: IBM tightens partnership with Cockroach Labs to fuel customer modernization initiatives

IBM Corp. has entered into an original equipment manufacturer agreement with Cockroach Labs Inc. to deliver CockroachDB PostgreSQL on a variety of IBM platforms, fortifying IBM’s hybrid cloud portfolio with a distributed SQL database designed for resilience, security and PostgreSQL compatibility. Announced today, the partnership deepens a longstanding reseller relationship between the two companies. The ...

IBM expands agentic AI and infrastructure automation to bridge software, cloud and mainframe systems

IBM Corp. is using its annual TechXchange conference in Orlando this week to announce a slate of software and infrastructure updates aimed at helping enterprises put artificial intelligence into operation across hybrid environments. Spanning agentic AI orchestration to mainframe automation and infrastructure intelligence, they underscore IBM’s intention to embed AI across its software and hardware ...

Oracle adds AI agents for marketing, sales and service to Fusion Cloud

Ahead of its Oracle AI World conference next week in Las Vegas, Oracle Corp. today introduced a set of new role-based artificial intelligent agents within its Fusion Cloud applications, with a focus on marketing, sales and customer service. Oracle has been steadily adding agents to its enterprise application suite for the past year, focusing on ...