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Paul Gillin

Paul Gillin is the Senior Editor for Wikibon’s micro-analysis team. He is the author of five books and more than 300 articles on the topic of social media and digital marketing. Gillin has 23 years experience in tech journalism, including his time as founding editor-in-chief of B2B technology publisher TechTarget as well as editor-in-chief and executive editor of the technology weekly Computerworld. He is a Senior Research Fellow at the Society for New Communications Research and a member of the Procter & Gamble Digital Advisory Board.

Latest from Paul Gillin

Atlassian adds workflow features, launches first mobile app

NEWS By PAUL GILLIN10 YEARS AGO

In conjunction with its sold-out developer conference in Barcelona, Atlassian Corp. PLC added significant new functionality to its Bitbucket shared development platform and released its first mobile apps. The Australian software company, which specializes in tools to manage software development projects, introduced …

Informatica courts marketers with data lake made just for them

NEWS By PAUL GILLIN10 YEARS AGO

Amid predictions that heads of marketing will soon outspend heads of IT on technology, Informatica LLC is rolling out a version of its Intelligent Data Lake integration and analysis platform targeted specifically at marketers. And in the spirit of eating one’s own dog …

Cray cozies up to enterprises with analytics supercomputer

NEWS By PAUL GILLIN10 YEARS AGO

Cray Research Inc., a computer maker better known for supplying research scientists than data analysts, would nevertheless like to be your analytics vendor. The company is releasing today the Urika-GX Agile Analytics Platform, a supercomputer for the rest of us that fits …

Earnings preview: Can HPE maintain the momentum?

NEWS By PAUL GILLIN10 YEARS AGO

By most accounts, splitting off from the PC and printer side of the former Hewlett-Packard Co. business has been a good move for Hewlett Packard Enterprise Co. (HPE). In March, the company topped analyst expectations for the first quarter results and issued …

EY targets auto makers with reliability analytics service

NEWS By PAUL GILLIN10 YEARS AGO

Ernst & Young Global Ltd. (EY) has introduced a new service for manufacturers that leverages large volumes of both structured and unstructured data for use in predicting equipment reliability. Built on SAP SE’s HANA database, SAP HANA Vora software, SAP– Predictive Analytics and …

Birst buffs up embedded analytics platform

NEWS By PAUL GILLIN10 YEARS AGO

Enterprise business intelligence vendor Birst, Inc. has enhanced its embedded analytics capabilities with new data integration, visualization and security features. New JavaScript APIs now enable third-party applications to interact with Birst using bi-directional data filters. That means applications can dynamically update based upon …

What to watch for in Cisco earnings

NEWS By PAUL GILLIN10 YEARS AGO

Can Cisco Systems Inc. continue to successfully dodge the bullet? The company is scheduled to announce fiscal third-quarter earnings on Wednesday at 4:30 PM EDT, and investors have been bidding the stock up modestly in advance of the release. Consensus estimates call …

6 steps to successful employee advocacy programs

NEWS By PAUL GILLIN10 YEARS AGO

Employee advocacy may be all the rage, but many companies are unprepared to unleash their people as ambassadors for their brands. Among the reasons: Organizations lack a coherent and inclusive strategy, they don’t have an engaging story to tell and don’t show that …

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