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Paul Gillin

Paul Gillin is the Senior Editor for Wikibon’s micro-analysis team. He is the author of five books and more than 300 articles on the topic of social media and digital marketing. Gillin has 23 years experience in tech journalism, including his time as founding editor-in-chief of B2B technology publisher TechTarget as well as editor-in-chief and executive editor of the technology weekly Computerworld. He is a Senior Research Fellow at the Society for New Communications Research and a member of the Procter & Gamble Digital Advisory Board.


Latest from Paul Gillin

10 useful social selling tools you’ve (mostly) never heard of

    The first generation of social media monitoring and research tools mostly aggregated streams of content that quickly became noise. The new generation is using machine learning and big data analytics to mine actionable insights from what people are saying. Gabe …

Newly independent Quickbase enhances synch and workflow

QuickBase Inc., a former Intuit Inc. subsidiary that was acquired from the consumer financial applications company by a private equity firm last month, is adding new application and data integration features that improve connections with other apps and enhance business tasks and …

MarkLogic powers up security, integration features in version 9

MarkLogic Corp. is previewing version 9 of its namesake NoSQL database at its MarkLogic World conference in San Francisco this week, touting new data integration, security and manageability capabilities. MarkLogic targets enterprises with government-grade security and high availability features. Entity services in …

Tableau beats estimates, says pricing will be more aggressive

Investors might not have liked what they saw in Tableau Software Inc.’s first-quarter earnings results, but customers should have reasons to cheer. The business intelligence powerhouse beat quarterly earnings estimates with break-even results, compared to consensus estimates of a 10-cents-per-share loss. Revenues …

What funding bust? ON24 notches $25M investment

There’s gold in them thar webcasts. ON24, a company that provides webcast services widely used in B2B marketing and lead generation said that Goldman Sachs’ Private Capital Investing group has invested $25 million in the company. You may not have heard of …

Startup enlists humans to solve knotty big data problems

When it comes to Big Data, machines can only do so much. At least that’s what startup Spare5 Inc. is betting with the launch of what it calls an “Intelligent Crowdsourcing Platform” that leverages a community of specialists to process Big Data …

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