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Paul Gillin

Paul Gillin is the Senior Editor for Wikibon’s micro-analysis team. He is the author of five books and more than 300 articles on the topic of social media and digital marketing. Gillin has 23 years experience in tech journalism, including his time as founding editor-in-chief of B2B technology publisher TechTarget as well as editor-in-chief and executive editor of the technology weekly Computerworld. He is a Senior Research Fellow at the Society for New Communications Research and a member of the Procter & Gamble Digital Advisory Board.


Latest from Paul Gillin

IBM outsourcing deal validate’s Wikibon “mega-data center” vision

IBM’s massive nine-figure contract to help Columbia Pipeline Group Inc. upgrade its infrastructure and internal employee support operations over a five-year period is symbolic of a bigger transformation outlined by Wikibon cofounder David Floyer (below) in a concept he calls the “mega-data …

Former HP exec Veghte signs on as head SurveyMonkey

Having spearheaded much of the strategy behind cleaving Hewlett-Packard Co. in two, Bill Veght will face a very different challenge in his new role: Pulling together a company that’s coping with grief. SurveyMonkey, Inc., a fast-growing provider of online research tools, today announced that Veghte would …

How Sprint is making customer service social

Ever since @ComcastCares kicked off the social media customer service revolution seven years ago, companies have been evolving and refining their approach to handling customer service issues in a proliferating number of channels in ever-tighter timeframes. Telecommunications service provider Sprint Corp. is …

Blazent gives its IT insight platform a Big Data boost

IT operations intelligence firm Blazent, Inc. is giving its data discovery and quality management platform a Big Data makeover with a series of enhancements aimed at improving scalability and speed. Blazent’s software reaches out to assets across the enterprise – ranging from …

Capriza enhances its toolset for simplifying mobile apps

Capriza, Inc. has enhanced its mobile app customization suite with improved usability, speed and personalization. The company, which has raised more than $50 million from a blue-chip list of investors, has a novel approach to making enterprise applications more usable on mobile devices. …

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