CableCo Cord-Cutting Finally a Reality. Are You the One in Eight?
Has the time finally come to cut the cord? A recent study from the Yankee Group found that one in eight consumers plan to cut back or ditch entirely their pay TV service this year and live off the Internet only. In this week’s New Media Minute, Daisy Whitney looks into why consumers are going cable-free and what challenges this choice will present. eMarketer also weighs in with its latest research on connecting the TV to the PC.
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