New Media Minute: Online Video Gold Rush as Vendors Race to Roll Out New Video Features
As the online video business continues to grow, video vendors are racing to introduce new products, eager for a piece of the $3.1 billion ad spending pie. Companies from online media firm Local Corporation, to ad serving platform Undertone, to ad network YuMe, to ad technology firm Adap.tv have all introduced new features in recent weeks and months. For more details on what this gold rush means, check out this week’s edition of the New Media Minute.
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