UPDATED 19:49 EST / JUNE 20 2013

Quick How-To for Video on Instagram + #RIPVine Memes

So Instagram announced Vine, I mean video on Instagram today. Instagram co-founder Kevin Systrom unveiled the new video product at an event at Facebook’s headquarters on Thursday. Instagram boasts 130 million active users each month and users post a total of 16 billion photos each day, Systrom said. Oh, and Instagram see’s over 1 billion “likes” added to the service every day. And Vine, well…

Here’s the √ or X on Instagram video:

  1. √ Instagram users can take 3 to 15 seconds of video.
  2. √ Video on Instagram do not loop (like Vine).
  3. √ Video on Instagram does auto-start (like Vine).
  4. X A screen-capture to “re-post” a video does not work like with pictures. The video will not carry through, you’ll just post a screen shot of the video play screen.
  5. √ The video product will work for both iOS and Android.
  6. X No zoom in/out (like Vine)
  7. √ The 3-15 second video can be broken up to as many smaller sections as you want.

Here is the quick how-to use video on Instagram:

1. Press the video image









2. Press + hold the record button for duration you wish your video to be.









3. Every time that you press then let go, Instagram creates a ‘section’ of your video.
4. You are able to have more than one portion (reads non-consecutive 3-15 second video).
5. Let’s say you don’t like a portion. You can choose and then delete the most recent section of your video.
6. You cannot go skip over sections 5 and 6 to section 2 or 3 to delete. You can only delete the most recent section.









7. Choose one of 13 filters, such as Stinson, Vesper and Dogpatch.









8. Choose a Cover Frame for your photo, auto-populated by the Instagram app.









9. You’re now to a familiar screen. Add a caption, add to your photo map, and choose to share to Facebook, Twitter, Tumblr, Email or Foursquare.









10. Click Share and you’re off!

Here is my first Instagram Video: Ryan Cox’s first Instagram Video

So what about Twitter’s Vine? Well…they went on the offensive today ahead of the announcement out of Facebook headquarters and teased a slew of new features. New features or not, Twitter + Vine better have something bigger or better up their sleeves. I’ll leave you with the best #RIPVine’s I found.

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