Technology moves fast; sometimes it moves so fast that beginnings and endings collide with each other at the same time and place. Take digitization. Even as service providers and business consultants are selling ways for customers to enter the digital age, here comes a news flash: We’re actually at the end of the Digital Age.

Mark Templeton, former president and CEO at Citrix Systems, Inc., said, “I’ve actually concluded that we’re at the end of the Digital Age, because we’re on digital overload.” He told Stu Miniman (@stu) and Dave Vellante (@dvellante), cohosts of theCUBE, from the SiliconANGLE Media team, “There are too many devices, there are too many apps, there’s too much data, too many social connections. No one can handle and manage it all.”

Templeton qualified his claim: “It’s the end of the visibility of digital.” He said that in order for technology to evolve in a way that is usable to humans, it must become invisible. We have to take things that have been considered analogue for a very long time — like human emotion and relationships– and “start creating context out of that through digital mechanisms,” he said.

And that will be the future for technology, he said — decreased visibility of digital, times increased contextuality, equaling an improved, “humanized” experience.

Context is king

“I’m spending all my time on technologies that increase contextuality,” Templeton told Vellante and Miniman. He said that the combining of technologies will produce applications with unprecedented intelligence.

He mentioned psychographics, similar to WebNow in its function. But unlike WebNow, which he said gathers basic demographic information, “Psychographics actually takes a lot of that and actually figures out the why, the behavior, what’s in your head,” he explained.

Watch the full interview below, and be sure to check out more of SiliconANGLE and theCUBE’s coverage of the Nutanix .NEXT Conference 2016.

Photo by SiliconANGLE